John Davidson
FPC Board Member
John Davidson is Chief Financial Officer of Tom Brown Wholesale Florists and Chair of the British Florist Association.
He has helped drive the growth of Tom Brown Wholesale into one of the UK's leading floriculture wholesalers and is a strong advocate for collaboration, innovation and sustainability across the floral industry.
Before joining the floriculture sector, John worked in the City of London as a derivatives futures and options broker for major European investment banks. He holds the Freedom of the City of London and is a Liveryman of the Worshipful Company of Gardeners. Passionate about building a stronger and more connected industry, John believes the greatest progress comes when people work together for the benefit of the wider sector.
